Like many first time authors, I figured that when the word was out that I ‘d written a book, the world would beat a path to my door wanting to buy it. I’ll confess I provided little thought to marketing till the day my first printing of Handbook To A Happier Life was provided. In a panic, I called a released author I knew and asked, “What do I do now?” She suggested numerous books about book marketing, which I bought immediately. I was on my method.
Success in book selling is a three step process: 1. Write the book. 2. Print the book. 3. Offer the book. That last one can be bit challenging:– RRB-.
Space does not permit me to enter into all the information of my procedure or to list the many people who helped, nevertheless, there are a couple of extremely crucial points I learned early on which made all the difference.
The most crucial thing I learned was to identify my reader. As much as I disliked to confess, not everyone would buy my book. My early feedback told me entrepreneurs, network marketers and salespeople were purchasing my book. I started to ask myself focused questions regarding how I could best reach these individuals. I set goals. After all, if you do not have a goal, how will you know when you’ve prospered? I took particular actions daily. That’s essential. Consistent action will make all the difference.
There were days when I was ready to quit however I kept acting. I declined to quit. Another crucial point. Never ever, never ever, never ever give up! One day, a door opened. I had actually located a supplier who was selling to the market I wished to reach. They examined “Handbook To A Happier Life” and it was put on a recommended reading list. It entered into 8 printings with almost 100,000 copies sold and was translated into a number of languages, and then sold to a big publisher. I understood all along that once individuals saw this book, they would want to read it.
I firmly think most books will sell as soon as you have actually put in the time to plainly specify your market, set your goals and dedicate to taking day-to-day action. And more action– keeping in mind that there are numerous places you can offer books besides bookstores. Go for it!
resenha de livros
The Best Business Card You Ever Had.
” Keep in mind Jim, this is an excellent business card.” That was my first lesson as a new author and it has served me well over the years. On a lark, I sent out 20 copies of my new book to the presidents of numerous huge direct sales business. The result was a glowing testimonial from the president of among the companies, along with an order for 250 books. Was it worth the cost of giving away the 20? You bet it was! I like to think of distributing books as planting seeds. You never understand which ones will spout or when.
Numerous professional speakers and coaches willingly distribute their $12 paperback book (with a cost of a $2-$ 4) and bring in clients and reservations worth countless dollars from it. Others acquire high priced consulting agreements using the book as a door opener.